“COACH GREENE” is a man of many hats!
ralph launched COLUMBIA CONSULTING GROUP in 2017 extending an accomplished run that already included working with some of the most exciting and successful sports and brand enterprises in the world! CCG’s client list includes some of the most innovative companies in sports tech & Retail such as SV Sports, the national cycling league, Vicis, Inc., Orreco, Ltd., HeroClip, Inc., HandFul Apparel, & The American Flag Football League. Additionally, Ralph remains involved in youth sports advising the Oregon Scholastic Sports & Activities Association and the Portland Interscholastic Sports League.
Ralph was also a principal in Oregon Sports Angels -- The hottest new angel investor fund on the west coast! In short, the focus of Ralph’s work is delivering the freedom of tight brand strategy and communication planning to companies looking to bring innovation to the world, primarily in Sports & Entertainment.
COACH GREENE, LLC -Sport & Life technologies. is an extension of ccg and an evolution of Ralph’s life vision of working on a personal, intimate level with high performers, on & off the field, to maximize potential and realize all dreams!
During a 21 year Nike career, Ralph was on the forefront of some of the most dominant stories in Nike AND sports history. Highlights include strategizing and executing “All-School” NCAA sponsorship deals, signing Tiger Woods, LeBron James & Kobe Bryant, and igniting the International “wave” into the NBA with the identification and signing of Yao Ming, Tony Parker, & Dirk Nowitzki.
Ralph was also General Manager of Nike’s East Coast Region followed by a post as VP/GM of Nike Sportswear. In those roles, he drove Nike’s reach and consumer connection in the all important “I-95 Corridor” culminating in the 25th anniversary in 2007 of the most successful footwear franchise in history, The Air Force One!
In his last role at Nike, Ralph lead Nike Football working on the NFL partnership, directing ESPN broadcasts of The Opening & Nike football camps/events, and delivering the trailblazing technology partnership between Nike and HUDL, the leading football social network!
Ralph had a full career before coming to Nike! He represented Hakeem Olajuwon of the Houston Rockets during his Championship years in 1993-94. Ralph signed “The Dream” to an international spokesperson deal with the NBA traveling from Paris, to London to Malaysia helping build the global NBA footprint. Ralph was a partner in Integrated Sports International (now 16W Marketing) in the representation of Howie Long, Steve Young, and Phil Simms. Prior to that, he served as the sponsorship director for the National Football League driving partnerships with NFL sponsors like Gatorade, Nissan, & Visa.
Ralph began his career at Ogilvy & Mather Advertising as an account supervisor leading brands like Campbell's Soup and AT&T.
A graduate of Stanford University (‘83) and Columbia University School of Business (‘85), Ralph has amassed deep credentials in Marketing/Advertising/PR, Brand Management, Sponsorship Evaluation/Negotiation, and Athlete Management/Representation.
Coach Greene is a household name where he resides in Tigard, Oregon. A pillar in his community with over 25 years of coaching, mentorship, and volunteerism.
The “body of work” of which he is most proud is his family – Wife of 30 years, Margie who is Executive Director of the Tigard-Tualatin School Foundation. Children - Ralph III, a graduate of Wagner College. Marketing Major/M.B.A. and three year starter & captain of the Seahawks Football team. Currently a content producer in NY. Kaz, former football player and Mechanical Engineering graduate from Oregon State University. Now, a software engineer. Mika, an Honors Dance graduate from Marymount Manhattan College. now, a company dancer in NY. And, Lena, Biology Major & Gymnastics Team Captain at Oregon State. Now, POST GRADUATE IN biomedical engineering at NYU NOW, AN ANALYST AT PFIZER.
CONTACT RALPH
RG@ColumbiaConsultingGroupLLC.com - 503.706.5355
